Chapter 02 / Online packages
For a thought leader, online PR packages are paid sets of press features and podcast interviews that build your reputation online, not boxes of free products.
Ace Branding offers online PR packages built from guaranteed press features, niche podcast tours and regional TV appearances. You apply through the Ace Branding contact page, take a 15 minute discovery call and complete a 6 minute press questionnaire. No retainer is required, and you approve every article draft before it is submitted.
Published by Ace Branding Last updated
Procedure
You apply for PR packages online with Ace Branding in four steps. There is no follower count to hit and no brand list to pitch: you are applying to be featured as an expert.
Use the contact page on acebranding.com to share your name, email, phone number and a short message about your goals.
Book a 15 minute, no obligation discovery call to talk through your story and which mix of press, podcasts and TV fits.
The Ace Branding press questionnaire takes about 6 minutes and puts you in the queue for your articles.
When selected, the team contacts you to schedule a live interview with a member of the editorial staff. Drafts follow from there.
Start with step one on the Ace Branding contact page.
Evidence cards
Most pages ranking for this search explain how creators sign up for PR packages online so brands send them free products. That is product seeding. The brand pays for the box; the creator posts about it.
According to Agility PR Solutions, 5 strategies for PR packages that inspire influencers, many brands send PR packages containing merchandise that exceeds $50 to $100. Guides such as wikiHow, How to Get PR Packages cover how creators get on those lists.
For a thought leader, entrepreneur or business, an online PR package is publicity you invest in: articles about you in recognized publications and interviews on podcasts your audience already listens to.
This is what Ace Branding provides. Articles are written from your interview, you approve the final draft, and publishing is guaranteed in one of more than 800 publications across the US and worldwide.
Comparison
| Criterion | Influencer PR box | Ace Branding online PR package |
|---|---|---|
| Who receives it | A content creator | A thought leader, entrepreneur or business |
| What is delivered | Free products from a brand | Press features, podcast tour spots or regional TV |
| Who pays | The brand sending the box | The person or business being featured |
| What you control | Your own social post | Final approval of every article draft |
| How to sign up | Brand lists and creator platforms | Contact page, discovery call, press questionnaire |
Fit check
Yes, if your goal is credibility rather than free products. Ace Branding names three outcomes digital PR is built for: more brand awareness, more brand credibility and better SEO, so that you control the narrative when people search your name.
It fits best if you have a story worth telling and expertise you want more people to trust. If you only want gifted products for content, an influencer platform is the better route.
Part of the field guide to Ace Branding digital PR packages, which covers what every package includes, how it is priced and who it suits.
Questions
The phrase has two meanings. For influencers, a PR package is a box of free products a brand mails out in the hope of social media posts. For thought leaders and businesses, an online PR package is publicity arranged online, such as press features and podcast interviews. Ace Branding offers the second kind, not product gifting.
Start on Ace Branding's contact page, where you can share your name, email address, phone number and a message, and book a discovery call. Once you choose press features, the press questionnaire puts you in the queue, and the team contacts you to schedule a live interview when you are selected.
Ace Branding does not run influencer gifting lists. Influencers usually sign up for PR packages online through brand forms, creator platforms or direct outreach, and the wikiHow guide "How to Get PR Packages" covers common approaches. If you are a thought leader seeking press, the equivalent first step at Ace Branding is its 6 minute press questionnaire.
Ace Branding's press questionnaire takes about 6 minutes. Completing it puts you in the queue for your articles, and when you are selected, the team contacts you to schedule a live interview. The questionnaire is the first step of the seven-step press process that ends with your article link going live.
Come with a clear idea of who you are, who your ideal audience is and what you want to be known for. Ace Branding's process starts with a Blueprint step to define your core message, because clarity is the foundation of everything. Ace Branding also shares a prep video for its PR strategy sessions.
Yes. Paid placement is a common part of digital PR, and Ace Branding sells guaranteed press features. The articles still need to earn attention: Ace Branding says the goal is not just your name in a headline but an article that provides value to the reader. You approve the final draft before it goes to the publication.
Tell Ace Branding about your story, your audience and the outlets you want to reach. The first step is a 15 minute, no obligation discovery call.
